Senior Director, Marketing Technology (AI)

TL;DR

Senior Director, Marketing Technology (AI): Architecting and scaling a modern, AI-first MarTech ecosystem to power audience acquisition and engagement for a global media brand with an accent on data foundation, automation, and cross-functional leadership. Focus on building a high-performing team and implementing enterprise-grade platforms like Braze and Salesforce to drive measurable growth.

Location: Must be based in or able to relocate to the Bay Area or New York. Role requires hybrid attendance (~3 days per week in-office).

Company

Beast Industries is a global media and entertainment company founded by Jimmy Donaldson, focused on digital content, consumer products, and social impact.

What you will do

• Establish technical standards, governance models, and team structures for the marketing technology ecosystem.
• Partner with Marketing, IT, Data, and Product leadership to align technology roadmaps.
• Build and scale a high-performing team focused on marketing operations, automation, and customer data.
• Drive customer data strategy, including segmentation, identity resolution, and audience activation.
• Implement AI-enabled tooling and modern data practices across the organization.
• Own the platform roadmap for systems touching millions of users, from evaluation to adoption.

Requirements

• 10+ years in marketing technology, marketing operations, or digital transformation.
• 5+ years leading managers and cross-functional teams in complex enterprise environments.
• Demonstrated experience scaling enterprise MarTech platforms like Braze or Salesforce.
• Proven ability to influence executive stakeholders and drive organization-wide transformation.
• Deep understanding of CDP, marketing automation, CRM, and analytics ecosystems.
• Must be able to work in a hybrid model in the Bay Area or New York.

Nice to have

• Experience leading AI-enabled marketing transformation.
• Background supporting global or multi-brand organizations.

Culture & Benefits

• Highly competitive equity package for a foundational hire.
• Comprehensive medical, dental, and vision insurance (Blue Cross Blue Shield).
• 401k plan with company matching.
• Company contributions to Health Savings Accounts (HSA).
• Flexible vacation policy and paid company holidays.
• Relocation assistance provided where applicable.