Content Strategist, Product Marketing (AI)

TL;DR

Content Strategist, Product Marketing (AI): Developing high-impact content strategies and editorial plans to strengthen sales readiness and audience engagement with an accent on AI-powered tools and modernization of content formats. Focus on translating complex data infrastructure concepts into compelling storytelling and optimizing content for AI-powered search experiences.

Location: Hybrid in Morrisville, North Carolina, United States

Salary: $100,000–$118,000

Company

hirify.global is a leader in intelligent data infrastructure, delivering unified storage and integrated data services to help organizations unlock the potential of their data across AI and multicloud environments.

What you will do

• Develop and execute comprehensive content strategies and editorial calendars aligned with business goals and audience needs.
• Partner with marketing, sales, and product teams to translate complex technical concepts into clear, audience-centric storytelling.
• Innovate content experiences by exploring new formats, including interactive content, video, podcasts, and infographics.
• Champion the use of AI-powered tools to improve content creation, personalization, and distribution.
• Track and analyze content performance using Google Analytics, SEMrush, and other data platforms to refine strategies.
• Optimize product visibility for AI-powered search experiences and conversational platforms.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 5+ years of experience in content strategy or content marketing.
• Proven track record of executing successful strategies that drive brand awareness and measurable business outcomes.
• Deep knowledge of modern work management and CMS platforms such as Asana and Adobe Experience Manager.
• Hands-on experience using enterprise AI tools such as Gemini, Jasper, or Adobe Firefly.
• Must be able to work in a hybrid environment based in Morrisville, NC.

Culture & Benefits

• Hybrid working environment designed to balance professional ambition with personal life.
• Comprehensive benefits package including Health and Life Insurance.
• Retirement/Pension plans and employee stock purchase plans (RSUs).
• Paid Time Off (PTO) and various leave options.
• Performance-based incentives.
• Inclusive workplace culture that rewards initiative, impact, and ownership.