Social Media Manager

TL;DR

Social Media Manager: Own organic social channels, paid social programs, and an employee advocacy platform with an accent on platform-native content, data-driven campaign execution, and activating employees as brand advocates. Focus on building cohesive social strategy across multiple channels and regions while managing performance reporting and community engagement.

Location: US Remote

Salary: $93,700 - $169,840 USD

Company

hirify.global provides Apple device management solutions for organizations and educators.

What you will do

• Own and manage the organic social content calendar across LinkedIn, X (Twitter), Instagram, Facebook, and Threads, including writing, editing, and publishing platform-native copy.
• Lead daily community management by monitoring and responding to comments, mentions, and DMs, and escalating sensitive issues with recommended actions.
• Run paid social advertising on LinkedIn and Meta, managing campaigns end-to-end (A/B testing creatives, targeting, formats, and budgets) and forecasting regional budgets.
• Manage the employee advocacy program on Oktopost: curate and load content, onboard advocates, track and report performance, and maintain the advocate roster.
• Coordinate with cross-functional stakeholders (Marketing, Product, Events, Customer Education, HR, Sales, and executives) and manage requests via Jira with clear lead times and approval workflows.
• Track and report organic and paid performance using Oktopost and Google Analytics, applying UTMs for attribution and delivering trend and campaign reports.

Requirements

• US Remote (must be based in the United States).
• Minimum 7 years of B2B social media experience across organic, paid, and advocacy channels.
• Proven experience managing organic brand social accounts and paid campaigns across LinkedIn, Facebook, X, Instagram, and/or Threads, including targeting, budget management, and optimization.
• Proficiency with UTMs, Google Analytics, and social analytics platforms; ability to build performance reports for non-social audiences.
• Exceptional writing skills with the ability to adapt brand voice across platforms, audiences, and content types while staying authentic.
• Experience coordinating social media for large-scale events (trade shows, virtual summits, user conferences).

Nice to have

• Hands-on experience managing an employee advocacy program; Oktopost experience strongly preferred.
• Ability to act as an internal advisor/SME by translating social media expertise into guidance others can execute.
• Experience tracking platform changes, testing new formats and tools, and bringing learnings back to the team.

Culture & Benefits

• Open, flexible culture built on respect and trust, with an emphasis on work-life balance.
• Opportunity to make an impact for 75,000+ global customers using Apple device management.
• Volunteer time off to support and give back to communities.
• Inclusive environment that encourages different perspectives and authentic work.
• Base pay range provided as part of total compensation, with ranges varying by hiring location.

Hiring process

• Interviews focused on social media strategy, execution, and performance reporting.
• Evaluation of writing/content quality and ability to collaborate across marketing and business stakeholders.
• Discussion of experience with organic, paid, and employee advocacy programs.