Growth Lead (Web3)

Growth Lead

Company

TRM Labs

Conditions

13 hours agoLead United States Remote Full Time Growth Jobs by TRM Labs

Skills

Marketing Growth Crypto Events Content Partnerships Compliance Analytics Risk Community Ai

About the Role

You will own the top of the funnel for Beacon Network membership, set baseline targets and the channel mix to lift active member count, and drive engagement through member to member intros, events, and content. You will ship the category visibility program with events, co marketing, and analyst engagement. You will act as the primary source of member feedback to product and partnerships, coordinate with related teams, and operate as a one person team delivering fast, impactful results.

Requirements

• 5+ years marketing experience, with at least one role scaling an enterprise member network, industry consortium, or B2B community on a measurable baseline.
• A public facing track record you can point to: members you acquired, networks you grew, events you ran, communities you built.
• Demonstrated AI fluency; comfortable using AI tools daily across content, research, outreach, event briefs, and analytics.
• Compliance, fraud, risk domain credibility or a credible plan to build it; comfortable engaging with compliance, financial crime, and risk leaders at exchanges, FIs, and wallet providers.
• Track record running peer roundtables, exec dinners, or industry-event programs end to end without a dedicated Events team.
• Comfortable operating as a one person team; briefs creative, ships fast, owns the metric.

Responsibilities

• Own the top of the funnel for Beacon Network membership; set baseline targets and the channel mix that lifts active member count across exchanges, FIs, wallet providers, and risk teams.
• Own the engagement loop including signals contributed, signals consumed, member introductions, peer roundtables, and member led content; set onboarding and value reporting cadence.
• Ship Beacon Network's category visibility program including industry events, peer roundtables, partner co marketing, and analyst engagement; use AI for event briefs content drafting and partner research.
• Be the single human source of member feedback into the Beacon Network product and partnerships team; run a weekly product feedback cycle and translate signals into a roadmap.
• Coordinate with the Chainabuse Growth Lead and the broader Marketing organization on shared community surfaces events and category positioning.
• Operate as a one person team; brief contractors and AI resources, ship fast, discard what does not work, and report clearly to Marketing leadership.

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