Consumer Growth Leader (AI)

TL;DR

Consumer Growth Leader (AI): Building and scaling the direct-to-patient growth engine for an AI-native psychiatric care platform with an accent on performance marketing, funnel optimization, and creator-led acquisition. Focus on owning the full consumer funnel, scaling paid media budgets, and building a high-velocity creative machine to drive patient volume while maintaining clinical trust.

Location: Remote within the US, with regular in-person founder/growth sprints. San Francisco or New York based candidates are preferred.

Salary: $180,000 – $300,000

Company

hirify.global is an AI-native care-delivery platform automating administrative work to provide fast, affordable, and world-class psychiatric care.

What you will do

• Own the full consumer funnel from first impression to retention and reactivation.
• Scale paid acquisition across Meta, TikTok, Google, and emerging channels.
• Build a high-velocity performance creative engine including UGC, hooks, and landing page testing.
• Develop a creator and influencer program that drives measurable acquisition.
• Hire and manage a high-performing growth team across performance, lifecycle, and creative strategy.
• Partner with product, clinical, and legal teams to ensure growth strategies align with healthcare compliance.

Requirements

• 5+ years of experience in consumer growth or performance marketing at a high-growth DTC, telehealth, or regulated company.
• Direct ownership of 7-figure+ annual paid media budgets with accountability for CAC, ROAS, and LTV.
• Deep hands-on experience with paid social (Meta, TikTok) and strong analytical fluency in attribution and cohort analysis.
• Proven ability to improve conversion across landing pages, intake flows, and lifecycle touchpoints.
• Must be based in the US with the ability to attend regular in-person sprints.
• Strong understanding of healthcare marketing compliance, patient trust, and privacy.

Culture & Benefits

• Competitive salary with meaningful performance-based variable compensation.
• Early-stage equity in a high-growth startup.
• Comprehensive medical, dental, and vision benefits.
• Flexible, unlimited vacation policy and flexible work hours.
• Support for professional growth through learning stipends and creator/content budgets.
• Regular in-person retreats and team sprints.

Hiring process

• Resume and application screen followed by a founder interview.
• Growth deep dive and a consumer growth case study audit.
• Cross-functional interviews with product, data, clinical, and operations leadership.