B2B Marketing Manager (Fintech)
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
TL;DR
B2B Marketing Manager (Fintech): Driving B2B initiatives for a cryptocurrency exchange with an accent on market research, strategic planning, and campaign execution. Focus on identifying growth opportunities in fintech, payments, and SaaS while engaging stakeholders through industry events.
Location: Must be based in Taiwan, Singapore, or Hong Kong; Workplace: On-site in Taipei
Company
is a leading global fintech and blockchain company providing advanced tools and infrastructure for both retail and institutional clients.
What you will do
- Conduct in-depth market research in fintech, payments, cloud banking, and SaaS sectors to identify trends.
- Develop and execute strategic marketing plans tailored to a B2B audience.
- Generate creative campaign ideas and oversee the entire process from concept to delivery.
- Collaborate with the B2B team to align marketing strategies with business objectives.
- Monitor, analyze, and report on campaign performance metrics to make data-driven adjustments.
Requirements
- Bachelorβs degree in Marketing, Business, or a related field.
- Proven background as a marketing generalist with experience in research, planning, and execution.
- Must be based in Taiwan, Singapore, or Hong Kong.
- Prior experience in fintech, payments, cloud banking, or SaaS is highly desirable.
- Strong event management skills and willingness to attend industry events.
Culture & Benefits
- Competitive total compensation package.
- Comprehensive healthcare schemes for employees and dependents.
- Various team building programs and company events.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β