Senior Product Manager, Card Experience (Fintech)

TL;DR

Senior Product Manager, Card Experience (Fintech): Launching and scaling new acquisition channels for the Affirm Card with an accent on growth opportunities and rapid experimentation. Focus on optimizing the acquisition funnel, designing high-conversion onboarding experiences, and maximizing CAC→LTV impact.

Location: Remote (Must be based in Canada)

Salary: $153,000 - $213,000 per year

Company

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without hidden fees or compounding interest.

What you will do

• Define and own the Card Acquisition roadmap for new growth channels, setting hypotheses and success metrics.
• Launch and scale new acquisition surfaces, partnering with Engineering and Design for high-conversion onboarding.
• Design and execute acquisition programs, such as referrals and partner pilots, focusing on CAC→LTV impact.
• Own end-to-end funnel performance, tracking weekly acquisitions, 30-day activation, and implement incrementality testing.
• Collaborate cross-functionally with Risk, Compliance, and Marketing to ensure safe and scalable growth.
• Continuously experiment and iterate to unlock new distribution levers and expand the cardholder base.

Requirements

• 4+ years in Product Management, preferably with experience owning growth or distribution channels.
• Track record of shipping consumer financial or regulated products.
• Deep fluency in experiment design, incrementality, attribution, and CAC→LTV optimization.
• Strong UX instincts for web, app, and partner integrations.
• Data proficiency with SQL and Amplitude for self-serve analysis.
• Must be based in Canada.

Culture & Benefits

• 100% subsidized medical, dental, and vision coverage for employees and dependents.
• Generous flexible spending stipends for technology, food, lifestyle, and family forming expenses.
• Competitive vacation and holiday schedules to ensure rest and recharge.
• Employee Stock Purchase Plan (ESPP) to buy company shares at a discount.
• Remote-first culture providing flexibility to work from anywhere within the country of employment.