Associate Marketing Director (Podcasts)

TL;DR

Associate Marketing Director (Podcasts): Leading the launch strategy and audience growth for the Vox Media Podcast Network with an accent on multi-channel consumer marketing across audio, video, and social platforms. Focus on building repeatable launch processes, utilizing data-driven insights for audience scaling, and aligning marketing priorities with business goals.

Location: Must be based in New York City

Salary: $110,000 - $135,000 USD

Company

Vox Media is a leading community of journalists and storytellers producing influential podcast content and award-winning shows across various categories.

What you will do

• Lead launch strategies for priority podcasts, defining target audiences, positioning, and multi-channel marketing plans.
• Develop and optimize repeatable launch processes and onboarding systems for new shows to increase team effectiveness.
• Analyze audio, video, and social performance data to provide actionable insights for leadership and production teams.
• Collaborate with hosts and producers to build social-first brands and expand audience engagement.
• Manage the design process for show branding and promotional visual assets.
• Identify earned PR opportunities and collaborations in partnership with the communications team.

Requirements

• 6+ years of experience building audiences across multiple channels.
• Must be based in New York City.
• Proven ability to analyze data and translate metrics into actionable recommendations.
• Strong experience writing consumer-facing marketing copy for social media and video.
• Ability to manage relationships with high-profile talent and diverse internal stakeholders.

Nice to have

• Experience growing YouTube channels or building social-first brands.
• Background in client service.
• Experience working with high-profile talent.

Culture & Benefits

• Permanent full-time position with comprehensive benefits package.
• Inclusive environment with a strong commitment to diversity, equity, and inclusion (DEI+).
• Opportunity to work with highly influential voices and award-winning podcast creators.
• Dynamic, fast-paced media environment.