Senior Analyst, Activation (AdTech)

TL;DR

Senior Analyst, Activation (AdTech): Managing and optimizing biddable media campaigns across Amazon Advertising and other programmatic channels with an accent on full-funnel strategy and retail media metrics. Focus on leveraging Amazon Marketing Cloud (AMC) for closed-loop measurement and driving e-commerce growth for clients.

Location: New York

Salary: $73,500 - $85,000

Company

hirify.global is a marketing agency specializing in engineered marketing through data and technology across digital media and CRM channels.

What you will do

• Execute and optimize campaigns using Amazon Advertising (DSP, Sponsored Products/Brands/Display) and other programmatic DSPs.
• Manage client and vendor relationships, solving issues related to media performance and retail readiness.
• Design and implement full-funnel media programs to achieve e-commerce and marketing goals.
• Monitor campaign pacing and performance using metrics such as ROAS and New-to-Brand.
• Generate client insights and strategy reports using Amazon Marketing Cloud (AMC) and clean rooms.

Requirements

• 1-3+ years of full-time digital optimization experience.
• Hands-on experience with Amazon DSP and Amazon Sponsored Ads.
• Strong analytical skills and proficiency in MS Excel.
• Ability to translate complex media metrics into actionable business insights.
• Must be based in New York.

Nice to have

• Experience with Google Ads, Meta Ads, or other programmatic DSPs.
• Familiarity with SQL or Amazon Marketing Cloud (AMC).

Culture & Benefits

• Comprehensive healthcare, dental, and vision insurance.
• Unlimited PTO and parental leave (up to 16 weeks).
• 401k contributions and monthly stipends for wellness, mobile, and internet.
• Annual learning and tuition stipends.
• Work-from-anywhere perk for 4 weeks per year.