Senior Product Marketing Manager (AI)

TL;DR

Senior Product Marketing Manager (AI): Developing and executing go-to-market strategies for AI-powered investigative solutions with an accent on product positioning, messaging, and content development. Focus on translating complex technical capabilities into clear customer value and driving measurable business impact within the public safety and digital forensics sectors.

Location: Must be based in the US, with a preference for candidates on the East Coast.

Company

hirify.global is a global leader in digital investigative solutions, enabling public safety organizations and businesses to lawfully access, analyze, and share digital evidence.

What you will do

• Create and execute comprehensive product marketing plans, including campaign themes and target market strategies.
• Develop compelling product messaging that differentiates new AI offerings in the market.
• Manage the creation of diverse content formats including white papers, social media, and online events.
• Collaborate with cross-functional teams to ensure GTM alignment with organizational strategy.
• Develop sales enablement materials such as playbooks, battlecards, and training modules.
• Work with external partners and agencies to ensure effective execution of marketing initiatives.

Requirements

• 5-7 years of experience in Product, Solution, or Channel Marketing within a Software or AI environment.
• Must be based in the US, with a preference for East Coast locations.
• Strong industry expertise in Public Sector (Law Enforcement) or digital forensics is highly desired.
• Ability to travel up to 25% of the time.
• Bachelor’s degree or equivalent relevant work experience.

Nice to have

• Experience with account-based marketing (ABM) programs.
• Proven track record in creating content strategies for upsell and cross-sell initiatives.
• Strong analytical and leadership skills.

Culture & Benefits

• Opportunity to work on mission-critical technology that helps save lives and accelerate justice.
• Global, fast-paced, and innovative work environment.
• Equal opportunity employer committed to diversity and inclusion.