Senior Content Specialist (EdTech)

TL;DR

Senior Content Specialist (EdTech): Leading the development and distribution of thought leadership, product, and customer-centric content with an accent on brand awareness and market perception. Focus on crafting compelling brand stories, executing ABM programs, and leveraging SEO and AI tools to drive measurable business outcomes.

Location: Remote (USA). Must be authorized to work in the US; hirify.global does not sponsor work visas.

Salary: $61,000–$74,000 per year

Company

hirify.global is a technology provider specializing in software solutions for higher education institutions.

What you will do

• Lead content initiatives and thought leadership campaigns to enhance brand awareness and industry expertise.
• Serve as the lead writer and editor for case studies, product sheets, emails, and various marketing collateral.
• Collaborate with internal and external subject matter experts to integrate higher education trends into communication strategies.
• Develop and maintain a blog calendar aligned with company goals and OKRs.
• Support Product Marketing and Digital teams in the execution of ABM programs to generate qualified leads.
• Optimize webpage content using SEO, GEO, and AI-enabled tools to improve efficiency and outcomes.

Requirements

• Bachelor’s degree in Communications, Journalism, English, or a related field.
• Minimum 5+ years of experience in copywriting and/or communications.
• Impeccable grammar and exemplary writing, proofreading, and editing skills.
• Valid US work authorization is required (no visa sponsorship provided).

Nice to have

• Experience in the higher education or technology industry.

Culture & Benefits

• Comprehensive health coverage including Medical, Dental, Vision, and Life Insurance.
• Financial security with a 401K plan and annual bonus eligibility.
• Work-life balance support via PTO, Paid Holidays, and Paid Parental Leave.
• Professional development through Educational Assistance.
• Short-term and long-term disability insurance.