Creative Principal (AI)

TL;DR

Creative Principal (AI): Lead end-to-end creative execution for hirify.global’s visual identity across web, product marketing, campaigns, and experiential work with an accent on building scalable design systems and integrating AI-native creative workflows. Focus on raising craft and consistency across touchpoints while translating technical or abstract product concepts into compelling visual narratives.

Location: Global

Salary: $149,200 — $214,500 USD

Company

hirify.global builds AI products and runs an in-house creative studio to shape a distinctive brand visual identity.

What you will do

• Elevate visual quality across all brand touchpoints (web, product, campaigns, social, experiential).
• Collaborate cross-functionally with marketing, content, and web partners to deliver cohesive creative concepts.
• Provide creative feedback to sharpen concepts and execution across launches, events, and motion.
• Create scalable design systems and toolkits to ensure consistency for a growing global brand.
• Drive web-forward creative direction and demonstrate strong web capability through digital-forward work.
• Integrate AI tools into ideation, production, and workflows to accelerate and elevate creative output.

Requirements

• 6–8 years of relevant design experience with a strong balance of in-house and agency work.
• Portfolio showing standout, strategic, original brand work across digital, experiential, and integrated campaigns with demonstrated web capability.
• Proven experience evolving or establishing a visual identity system at scale.
• Full-stack creative versatility across campaign, digital, brand, and web asset types.
• Strong command of typography, color, composition, motion, and visual storytelling.
• Fluent in Adobe Creative Suite and Figma; comfortable translating technical/abstract product concepts into visual narratives.

Nice to have

• Experience working on AI, cybersecurity, or other highly technical brands.
• Motion design skills or experience collaborating with animation teams.
• Familiarity with product design systems and UI/UX environments.

Culture & Benefits

• Hands-on, high-trust creative culture with a team-first, ego-free mindset.
• Opportunity to shape brand elevation and coherence across a global set of touchpoints.
• Use AI tools as a genuine accelerant in day-to-day creative practice.
• Compensation includes base salary range and may include bonus/incentive, equity, and a comprehensive benefits package.

Hiring process

• Video interviews and identity validation at various stages.
• Pre-employment checks after a conditional offer, aligned with security and privacy standards.