Senior Trade Marketing Manager

TL;DR

Senior Trade Marketing Manager (Retail Media/Trade Marketing): Lead the Pureplay vertical across the UK & ROI by owning retail media planning and trade marketing strategy with an accent on full-funnel planning, retailer relationship management, and data- and AI-driven commercial forecasting. Focus on building joint business plans with Sales, optimizing multi-million-pound marketing budgets, and leading a team to deliver measurable growth and ROI.

Location: London, United Kingdom

Company

hirify.global is a global product design and technology company with consumer lifestyle solutions sold worldwide.

What you will do

• Own the Pureplay vertical against growth targets by leading retail media and trade marketing strategy and planning across the full marketing funnel.
• Act as the senior retailer-facing marketing lead: build and deepen relationships, shape joint plans, and unlock opportunities with retailers.
• Sense-check and align strategy with Sales & Analytics and Sales proposals, ensuring joined-up plans across promotions, launches, SKUs, volumes, and marketing investment.
• Develop and own digital-channel Joint Business Plans with Sales; align plans with Brand Media and Integrated Marketing Communications to maximize total marketing investment impact.
• Drive commercial growth through retailer campaigns and propositions, including social-first collaborations (influencer, organic social, affiliate) and retailer-owned media activations.
• Lead performance and measurement: manage multi-million-pound marketing budgets and ensure accurate weekly reporting to leadership.

Requirements

• Experience in retail, trade, or channel marketing, ideally in pureplay, e-commerce, or marketplace environments.
• Proven brand-side experience (in-house for a brand/manufacturer) with strong retailer and/or agency background.
• Strong understanding of full-funnel retail media planning and the digital shelf (e.g., PDPs, brand stores, search and content) to guide specialists.
• Proven people leadership experience managing, coaching, and developing a team with empathy.
• Strong budget planning and reporting experience owning significant (multi-million-pound) marketing budgets.
• Excellent stakeholder management across local, regional, and global leadership and senior retail/agency partners.

Culture & Benefits

• Competitive health insurance, retirement plans, and paid time off.
• Employee stock purchase options, wellness programs, and hirify.global product discounts.
• Learning programs focused on personal and professional growth.
• Emphasis on an “Outrageously Extraordinary” mindset, experimentation, and fast test-and-learn ways of working.