Director, Marketing Technology & Operations (Cybersecurity)

TL;DR

Director, Marketing Technology & Operations (Cybersecurity): Building and optimizing the marketing technology infrastructure and overseeing operations for email and web platforms with an accent on scalability, integration, and performance. Focus on driving continuous optimization of marketing systems, managing vendor relationships, and executing advanced SEO and data-driven strategies to deliver measurable impact.

Location: Must be a resident of California, Colorado, Florida, Kansas, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Texas, Utah, Virginia, or Washington

Salary: $180,000 – $200,000

Company

A premier global event series and learning platform dedicated to the cybersecurity community, providing unbiased content and access to industry experts.

What you will do

• Build and manage the marketing technology stack including HubSpot, CMS, and analytics tools.
• Own website operations, including content updates, design, and ongoing maintenance.
• Manage email production and deliverability within HubSpot.
• Develop and optimize workflows to enhance marketing efficiency, leveraging AI where applicable.
• Oversee performance metrics for email and website, driving continuous optimization.
• Execute SEO and technical search strategies to drive organic traffic and visibility.

Requirements

• 10+ years of experience in marketing operations, marketing technology, or digital marketing.
• Must be a resident of one of the following states: CA, CO, FL, KS, MA, NH, NJ, NY, PA, TX, UT, WA, or VA.
• Proven expertise in managing marketing technology stacks at scale.
• Proficiency in HubSpot, CRM systems like Salesforce, and Google Analytics 4.
• Deep understanding of SEO principles and site architecture.
• Strong analytical skills with the ability to translate technical data for non-technical stakeholders.

Nice to have

• Experience in consumer subscriptions, B2B SaaS, or technology companies.
• Certifications in marketing automation or project management.

Culture & Benefits

• Employer-subsidised medical, dental, and vision insurance.
• 401K retirement employer match.
• Home office equipment and monthly technology stipends.
• Thirteen paid holidays and flexible personal time off.
• Annual employee bonus based on performance.
• Annual company-wide offsite.