Head of Marketing APJ (AI)

Location: Singapore; hybrid model with 2 days in-office and 3 days remote

Company

Okta builds identity security infrastructure that helps organizations securely adopt AI and protect human and machine identities.

What you will do

• Define and own the APJ demand marketing strategy across SMB, enterprise, and strategic accounts.
• Develop post-sales marketing programs that improve retention, adoption, upsell, cross-sell, advocacy, and customer loyalty.
• Own regional events, hosted roadshows, community building, and executive engagement across APJ.
• Lead and develop a marketing organization of more than 10 people across regional marketing, partner marketing, and customer growth.
• Partner with sales, product marketing, global demand teams, and channel partners to localize campaigns and messaging.
• Analyze campaign performance, optimize account engagement and marketing spend, manage regional budgets, and operationalize AI-enabled workflows.

Requirements

• Demonstrated success in B2B APJ marketing and experience working with broader go-to-market teams.
• Strong leadership experience managing and developing high-performing teams.
• Deep knowledge of demand generation, inbound marketing, account-based marketing, and target account strategies.
• Proven campaign ownership with consistently strong return on investment.
• Experience using generative AI tools for marketing orchestration, workflow automation, and content production.
• Strong collaboration, writing, presentation, quantitative, organizational, and data-reporting skills; degree or equivalent experience.

Nice to have

• Experience in identity security or related identity technologies.

Culture & Benefits

• Hybrid work with dedicated in-office collaboration days.
• In-person onboarding designed to accelerate impact and connection.
• Focus on customer commitment, empowerment, innovation, integrity, transparency, and talent development.
• Well-being support, social impact initiatives, and opportunities to develop talent and build community.
• Collaboration with a global community across more than 20 offices and remote locations.