2 дня назад
Field Marketing Manager (Asia)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Field Marketing Manager (Asia) (B2B Marketing): Delivering end-to-end regional marketing campaigns across Korea, Greater China, Singapore, and Malaysia with an accent on content development, digital marketing, events, and culturally adapted communications. Focus on coordinating regional stakeholders, developing thought leadership and social media content, and using marketing data to improve campaign performance.
Location: Based in Seoul, Singapore, Malaysia, Auckland, Sydney, Brisbane, or Melbourne
Company
Global consulting organization focused on fire engineering, safety, security, risk analysis, and resilient communities.
What you will do
- Plan, coordinate, and deliver end-to-end B2B marketing campaigns across Korea, Greater China, Singapore, and Malaysia.
- Partner with regional leaders, technical experts, subject matter experts, and business development specialists to turn regional marketing needs into action plans.
- Develop thought leadership content, including articles, blogs, webinars, podcasts, case studies, whitepapers, social media posts, and email campaigns.
- Coordinate speaking opportunities, events, conferences, and other marketing activities supporting regional and service-line priorities.
- Adapt marketing plans to regional and cultural differences while collaborating with designers, digital marketing, and internal communications colleagues.
- Use marketing data and campaign metrics to identify opportunities and improve performance.
Requirements
- 8+ years of B2B marketing experience, preferably in the architecture, engineering, and construction sector or professional services consulting.
- Bachelor’s degree in Business, Marketing, or a related field is preferred.
- Professional working proficiency in Korean, English, and Mandarin is required; full professional or native-level fluency is highly preferred.
- Experience with technical writing, marketing copywriting, proofreading, and quality control; AP writing style experience is preferred.
- Experience managing digital campaigns, social media, thought leadership, email marketing, events, and conference support for Asian markets.
- Proficiency with Microsoft Office/365, virtual meeting platforms, Adobe InDesign, Adobe Express, email marketing platforms, and digital asset management tools.
Nice to have
- Understanding of SEO best practices and marketing success metrics.
- Experience with CRM systems such as Dynamics.
Culture & Benefits
- Collaborative global marketing environment where creativity, initiative, innovation, and continuous learning are valued.
- Opportunity to work with regional leaders and technical experts across diverse Asian markets.
- Career development opportunities within an international professional services organization.
- Occasional flexibility to work extended hours to accommodate deliverables and time zones.
- Global employee networks supporting career development and knowledge sharing.
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