Head Of Sales (Igaming)

TL;DR

Head of Sales (Igaming): Driving direct commercial relationships with European sportsbooks and iGaming operators with an accent on programmatic media solutions and high-value deal execution. Focus on managing a new business sales team, owning the full revenue cycle, and leveraging proprietary sports data to drive measurable commercial outcomes.

Location: Must be based in or able to commute to London, UK (4 days per week in office)

Company

hirify.global is a global leader in sports data and technology, powering the betting and gaming industry with real-time data, programmatic media services, and audience intelligence.

What you will do

• Own and grow direct programmatic revenue across Tier 1 and Tier 2 sportsbooks and iGaming operators in Europe.
• Act as the senior commercial relationship owner with C-level, Director, and Head-of-Marketing stakeholders.
• Develop and execute strategic account plans to meet new business revenue goals.
• Manage a small team of new business sales representatives and oversee pipeline performance.
• Execute end-to-end sales cycles for display, CTV, in-app, and DOOH programmatic solutions.
• Partner with Product, Trading, and Marketing teams to shape betting and gaming-specific advertiser solutions.

Requirements

• 7+ years of experience in digital and programmatic advertising sales.
• 3+ years of experience specifically selling media services to Sportsbooks and iGaming operators.
• Proven success in managing a sales team while maintaining personal revenue targets.
• Deep expertise in programmatic models including DSPs, PMPs, PG, and Deal IDs.
• Strong commercial acumen with experience in enterprise-level sales cycles and Salesforce.
• Must be able to work from the London office 4 days per week.

Culture & Benefits

• Competitive salary and comprehensive benefits package.
• Commitment to employee wellbeing and professional career growth.
• Inclusive, office-first culture focused on collaboration and learning.
• Opportunities to represent the company at major industry events and executive forums.