Customer Insights Analyst (Market Research)

TL;DR

Customer Insights Analyst (Market Research): Transforming customer feedback into actionable business insights using Voice of the Customer (VoC) programs with an accent on qualitative analysis and executive reporting. Focus on synthesizing unstructured data into decision-ready narratives and integrating AI tools into research workflows.

Location: Hybrid in Lake Forest, CA

Company

hirify.global is the global leader in access solutions, operating in over 70 countries with nearly 63,000 colleagues.

What you will do

• Design and manage NPS, CSAT, and CES surveys to monitor CX trends across segments and regions.
• Analyze open-ended survey responses using structured qualitative coding to identify root causes and patterns.
• Synthesize qualitative and quantitative insights to create a comprehensive view of the customer experience.
• Build and maintain dashboards and executive-level PowerPoint presentations for senior leadership.
• Leverage AI tools like Copilot, Claude, and Qualtrics Text iQ to accelerate thematic coding and report generation.

Requirements

• Bachelor’s degree in Market Research, Business, Communications, or a related field.
• 3–6 years of experience in customer insights, market research, or VoC programs.
• Strong expertise in qualitative research, thematic coding, and narrative synthesis.
• Proficiency in Excel (pivot tables, data manipulation) and PowerPoint.
• Must be based in or able to work in Lake Forest, CA on a hybrid schedule.

Nice to have

• Advanced proficiency in Qualtrics for survey design and reporting.
• Experience building data visualizations in Power BI or Tableau.
• Hands-on experience applying AI tools to customer insights workflows and text analytics.

Culture & Benefits

• Competitive compensation package including multiple healthcare options and matching 401k.
• Continuous professional development and opportunities for internal growth and mobility.
• Generous holiday schedule and paid time off.
• Tuition reimbursement and employee pricing on company products.
• Inclusive environment valuing diverse perspectives and results over titles.