Sales Director

TL;DR

Sales Director (Theatrical Sales): Lead Universal’s theatrical sales strategy and execution in Germany, driving exhibitor partnerships and box office performance across all releases. Focus on commercial negotiations, forecasting and P&L impact, and scaling distribution approaches for both tentpole and smaller releases.

Location: Herriotstrasse 6-8, Frankfurt, Germany (teams in Frankfurt and Berlin)

Company

hirify.global is a global media and entertainment company creating and distributing film, television, and streaming content.

What you will do

• Develop and execute Germany theatrical sales strategies across all releases, aligned with global and regional guidelines.
• Drive local dating strategies and movie-by-movie commercial planning, forecasting, and post-release performance analysis.
• Lead commercial negotiations with exhibitors, including deal structures, terms & conditions, and long-term strategic partnerships.
• Maintain and expand key German exhibitor relationships and represent Universal at industry events and boards.
• Lead, develop, and coach the German sales team in Frankfurt and Berlin, including talent management and succession planning.
• Partner with Marketing and Finance to optimize release scheduling, forecasting, and delivery; introduce new processes and tools.

Requirements

• Extensive experience in theatrical sales and distribution.
• Fluency in German and English required.
• Strong negotiation and stakeholder management skills for high-stakes commercial discussions.
• Proven people leadership experience (motivate, inspire, and grow high-performing teams).
• Strong commercial acumen, including forecasting and P&L understanding.
• Experience using digital tools, data analytics, and emerging technologies (including AI) in commercial workflows.

Culture & Benefits

• Senior management role reporting to the Managing Director Germany.
• Cross-functional collaboration with Marketing, Finance, and technical teams, plus international colleagues.
• In-person interview may be required as part of the selection process.
• Equal employment opportunity policy and support for applicants with disabilities during the recruitment process.

Hiring process

• Selection process may include an in-person interview with an hirify.global employee at one of the company locations.
• Final hiring decision follows the interview and evaluation steps.