Electrification Distribution Marketing Manager – Battery Management Systems

TL;DR

Electrification Distribution Marketing Manager – Battery Management Systems (BMS): Define and execute mass-market and distribution go-to-market strategy for Battery Management Systems and electrification solutions with an accent on positioning, competitive narratives, and value propositions. Focus on building and optimizing the electrification demand-creation funnel, enabling global sales/distributors with marketing collateral and training, and driving adoption of reference design system solutions.

Location: Toulouse

Company

hirify.global is a global semiconductor company.

What you will do

• Own global go-to-market execution through distribution channels for BMS and electrification solutions.
• Develop positioning, competitive narratives, and value propositions; design and deploy marketing collateral, sales tools, and training programs.
• Run the electrification systems demand-creation funnel by tracking design-wins, revenue contribution, and marketing effectiveness.
• Analyze business and market trends to continuously optimize strategy, tools, and messaging.
• Lead quarterly updates to global mass-market and distribution handbooks, including NPI launches, hero products, and success stories.
• Act as BMS and electrification marketing expert by engaging customers and distributors via meetings, trainings, webinars, industry events, and early-stage design engagements; collect feedback to influence future products and solutions.

Requirements

• Master’s degree or higher in Electrical Engineering, Computer Engineering, or a related field.
• 5–12 years of experience in high-technology industries, preferably semiconductors, embedded systems, or automotive.
• Solid understanding of embedded systems, semiconductors, and electrification solutions.
• Strong strategic, analytical, and business development skills to create impactful marketing presentations for sales and distributors.
• Proven ability to work cross-functionally and engage with customers and partners.
• Excellent communication skills in English.

Culture & Benefits

• Global collaboration across product lines, sales, applications, marketing communications, and regional teams.
• Opportunity to influence future products through structured customer and ecosystem feedback.
• Travel across Europe and globally as needed.

Hiring process

• Interviews to assess marketing strategy, cross-functional collaboration, and customer/distributor engagement experience.
• Discussion of fit for global distribution marketing and BMS electrification expertise.