Senior Media Planner (Strategic Planning)

TL;DR

Senior Media Planner (Strategic Planning): Developing and executing high-impact, long-term marketing strategies for national US clients with an accent on cross-channel media mix recommendations and audience insights. Focus on leveraging advanced planning tools to drive profitable growth and serving as a trusted advisor to clients across traditional and digital media landscapes.

Location: Must be based in the United States (100% remote).

Salary: $100,000–$120,000 plus performance bonus.

Company

hirify.global is a large independent full-funnel marketing agency managing $4 billion in digital media, focused on uniting media and measurement to eliminate waste and scale growth.

What you will do

• Develop account strategies, audience insights, and media mix recommendations to achieve client business objectives.
• Lead the identification of media partners and platforms across OTT, Linear TV, Social, Search, and Digital Audio.
• Analyze demographic data and consumption trends to drive actionable full-funnel media recommendations.
• Collaborate with investment and analytics teams to ensure planning outputs align with measurement capabilities and performance attribution.
• Serve as a key point of contact for clients, delivering innovative, data-driven marketing solutions.
• Partner with the Strategic Planning lead to evaluate and roadmap enhancements for the agency's proprietary planning tool suite.

Requirements

• 5+ years of media buying, planning, and strategy experience in the US national market.
• Expert knowledge of planning and research platforms including Nielsen suite, Resonate, Comscore, and Kantar.
• Proven experience with cross-channel planning, including linear TV, streaming, and digital media.
• Strong presentation and storytelling skills to communicate strategic direction to clients.
• Ability to travel to onsite meetings 1-2 times a month.
• Must be based in the United States.

Culture & Benefits

• Unlimited PTO policy with an estimated 70 days off per year.
• 17-20 paid holidays and Flex Fridays with early 1pm finish.
• Comprehensive healthcare including medical, dental, vision, and disability.
• 4% 401(k) retirement match with immediate vesting.
• Parental leave: 16 weeks for birthing parents and 12 weeks for partners.
• Learning and development resources including mentorship and leadership programs.