Performance Social Media Designer
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Performance Social Media Designer (Paid Social Creative): Building and iterating platform-native paid social ad stories by storyboarding, remixing existing footage and brand elements, and designing conversion-driven motion graphics. Focus on frame-by-frame ad mapping for Meta/TikTok-style placements, running creative sprints with hook/CTA/edit-speed testing, and using performance data to improve the first seconds and key on-screen information.
Location: New York, NY
Salary: $62,000 - $90,000 base
Company
is a global media company producing content across print, digital, video, and social platforms.
What you will do
- Map high-level campaign concepts into detailed, frame-by-frame storyboards for Meta and potentially other platforms.
- Run creative testing sprints by producing 10+ ad variations, testing different video openings (hooks), closing messages (CTAs), and edit speeds.
- Translate core narratives into platform-native formats (e.g., adapting a polished Meta concept into a creator-style TikTok storyboard).
- Design and animate conversion-focused graphics such as text overlays, kinetic captions, and clear price/offer animations.
- Participate in concepting sessions to pitch new visual hooks and creative angles based on trends and performance feedback.
- Maintain a reusable library of layouts, typography styles, and motion presets; update existing ads using “what’s working” data.
Requirements
- 3–5 years of experience in social-first design or an agency environment with a heavy focus on paid media/performance creative.
- Strong visual storytelling skills, including the ability to storyboard a 15-second narrative that captures attention in the first 3 seconds.
- Proficiency in Premiere and After Effects for short-form ad patterns (fast cuts, text-safe zones, rhythmic pacing).
- Conversion mindset: prioritize clarity (hierarchy, type, color) to drive clicks and sales.
- Comfort working in an iterative sprint environment where creative is tested, scaled, or stopped weekly.
- Technical precision with platform specs, aspect ratios, and UI-safe design across social channels.
Culture & Benefits
- Employee benefits package plus potential discretionary bonus compensation.
- Iterative, performance-driven creative workflow with weekly testing cycles.
- Opportunity to bridge aesthetic design with hard performance data.
Hiring process
- Apply and submit/update a resume and optional cover letter via the candidate profile.
- Application review begins as soon as possible after submission.
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