VP, Go-to-Market Strategy & Execution (Pharma)

TL;DR

VP, Go-to-Market Strategy & Execution (Pharma): Leading the commercial go-to-market strategy for Pharma Solutions with an accent on product monetization, market positioning, and cross-functional execution. Focus on building scalable GTM models, driving market adoption, and aligning sales, marketing, and product teams to accelerate revenue growth.

Location: Remote (USA)

Compensation: $217,000 – $463,000 (varies by location)

Company

hirify.global is the leading U.S. healthcare marketplace providing access to affordable prescription medications and telehealth services.

What you will do

• Define and lead the end-to-end go-to-market strategy for Pharma Solutions offerings.
• Develop and execute commercialization strategies for new and existing products.
• Drive cross-functional collaboration across sales, product, engineering, and marketing teams.
• Establish repeatable GTM processes, including market readiness plans and sales enablement frameworks.
• Analyze market performance, customer engagement, and commercial KPIs to optimize strategy.
• Support strategic deals by articulating value propositions to pharmaceutical clients.

Requirements

• 12+ years of experience in commercial strategy, GTM leadership, or product commercialization.
• Proven success in launching and scaling B2B healthcare or pharmaceutical solutions.
• Strong understanding of pharmaceutical market access, commercialization, and brand strategy.
• Demonstrated ability to lead cross-functional initiatives across product, marketing, and sales.
• Excellent executive communication and stakeholder management skills.
• Must be based in the United States.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance.
• 401(k) with company match and ESPP.
• Unlimited vacation policy, 13 paid holidays, and 72 hours of sick leave.
• Generous parental leave and fertility benefits.
• Mental and financial wellness programs.
• Company-paid short-term and long-term disability insurance.