Insights Lead Analyst (Marketing)

TL;DR

Insights Lead Analyst (Marketing): Leading the analytics strategy for client accounts by transforming business objectives and cross-channel performance data into actionable measurement plans and learning agendas. Focus on connecting complex data sets across platforms, delivering decision-oriented insights, and driving marketing effectiveness through advanced analytical storytelling.

Location: Must be based in the USA (Remote)

Salary: $105,000–$125,000

Company

hirify.global is a large independent full-funnel marketing agency managing billions in digital media spend, focused on uniting media and measurement to eliminate waste and scale growth.

What you will do

• Create and lead analytics strategies, including annual learning agendas and testing roadmaps.
• Recommend measurement approaches to evaluate media effectiveness and support channel expansion.
• Translate complex data outputs into clear, decision-oriented narratives for clients.
• Develop analytical solutions such as segmentation, campaign evaluations, and custom reporting.
• Collaborate with media and client strategy teams to ensure measurement outputs inform future planning.
• Maintain fluency in BI tools and cloud data environments to improve reporting accuracy and scalability.

Requirements

• Must be based in the USA
• 5–7 years of experience in marketing analytics roles.
• Strong working proficiency in SQL for data extraction and validation.
• Experience with BI platforms like Tableau or Power BI and cloud data tools like Snowflake or Redshift.
• Strong understanding of statistics, testing, and analytical methods.
• Excellent communication skills with the ability to translate data into business-oriented presentations.

Nice to have

• Practical experience with R or Python for testing and exploratory analysis.

Culture & Benefits

• Unlimited paid time off and 20 paid holidays.
• Fully remote work environment with high flexibility.
• Comprehensive healthcare including medical, dental, and vision.
• 401(k) retirement plan with up to 4% company match.
• Parental leave program with 100% pay.
• Access to on-demand learning, mentorship, and leadership development programs.