Insights Senior Researcher, PWS/C4C (Consumer Insights)

Location: Shanghai, China

Company

hirify.global develops consumer electronics and solutions that support collaboration, productivity, and personal work.

What you will do

• Design and lead consumer and user research plans for the Personal Work Solutions group in China and globally.
• Generate consumer insights that inform business strategy, product innovation, and marketing development.
• Collaborate with analysts, designers, product managers, business groups, and engineers to ensure insights are understood and implemented.
• Conduct interviews, analyze large data sets, and develop panels and other research resources.
• Coordinate respondent recruitment and research partners while monitoring study quality and value.
• Prepare clear, actionable reports and presentations that synthesize findings into recommendations.

Requirements

• 5+ years of consumer insights experience across quantitative and qualitative research.
• Experience leading research studies through all project stages, including questionnaires, discussion guides, sampling, online surveys, fieldwork, analysis plans, data tables, and reporting.
• Strong project management, organization, analytical, and communication skills.
• Experience with secondary research, data visualization, data mining tools, and/or SPSS.
• Ability to synthesize complex information into clear stories with prescriptive implications and action plans.
• Strong oral and written communication skills in English and Mandarin.

Nice to have

• Experience with progressive methods of obtaining consumer insights, especially AI-based methods.
• Passion for consumer electronics and the future of technology.

Culture & Benefits

• Inclusive environment that supports collaboration, diversity, and individual wellbeing.
• Flexible working environments and comprehensive benefits packages that vary by location.
• Support for physical, financial, emotional, intellectual, and social wellbeing.
• hirify.global uses a hybrid work model across teams, with some roles working remotely and others on-premises.