Sensory & Consumer Insights Analyst

Location: Hybrid role based in Needham, Massachusetts, United States

Salary: $61,200–$80,000 USD annual

Company

hirify.global is a global product design and technology company developing consumer products under the Shark and Ninja brands.

What you will do

• Design and execute sensory studies, including descriptive analysis, discrimination, preference, ranking, and scaling.
• Manage trained and semi-trained panels, establish sensory attributes and benchmarks, and analyze product experiences across taste, texture, aroma, sound, tactile feel, and ergonomics.
• Conduct qualitative and quantitative consumer research through product testing, IHUTs, surveys, focus groups, and one-on-one interviews.
• Develop research tools, analyze consumer feedback, and identify the needs and product experiences that drive preference, satisfaction, and purchase.
• Translate sensory measurements and consumer perceptions into recommendations for Product Development, Engineering, Culinary, Design, and Marketing teams.

Requirements

• Bachelor’s degree or higher in Sensory Science, Food Science, Consumer Science, Psychology, Behavioral Science, Statistics, Market Research, or a related discipline.
• 2–5 years of experience in sensory science, sensory and consumer insights, consumer product research, product experience research, or a related field.
• Independent hands-on experience designing and executing sensory studies is required.
• Experience with Compusense, EyeQuestion, RedJade, FIZZ, SIMS, XLSTAT, or similar research software, plus working knowledge of statistical analysis.
• Experience designing and executing qualitative and quantitative consumer research, including interviews or focus groups.
• Strong analytical, storytelling, collaboration, and product recommendation skills.

Nice to have

• Experience in CPG, food and beverage, appliances, beauty, personal care, household products, or other consumer product industries.
• Experience moderating interviews, focus groups, or other qualitative research.

Culture & Benefits

• Medical, dental, and vision insurance.
• Flexible spending accounts, HSA with company contribution, and a 401(k) retirement plan with matching.
• Paid time off, company holidays, parental leave, and disability insurance.
• Employee stock purchase program, wellness programs, product discounts, and referral bonuses.
• Learning programs, professional growth opportunities, and an inclusive workplace focused on innovation.