Product Marketing Specialist

TL;DR

Product Marketing Specialist (Cloud Video): Planning, developing, and executing launch strategies for cloud-managed video security solutions with an accent on product positioning, sales enablement, and market analysis. Focus on translating technical software specifications into compelling benefits and driving cross-functional collaboration to ensure successful product rollouts.

Location: Must be based in Liberty Lake, Washington (Onsite)

Salary: $25–$35 per hour

Company

hirify.global is a leading provider of cloud-managed video security and business intelligence solutions, operating as a subsidiary of Alarm.com.

What you will do

• Develop product positioning, marketing messaging, and sales enablement tools for new product launches.
• Formulate go-to-market strategies based on market trends, competitive analysis, and internal data.
• Translate complex technical product specifications into clear, value-driven benefits for diverse audiences.
• Act as the Voice of the Customer by gathering feedback from customer-facing teams to refine positioning.
• Drive internal consensus and manage project timelines to ensure successful delivery of marketing assets.
• Communicate launch plans effectively across the organization to ensure team alignment.

Requirements

• 3-5 years of related Product Marketing experience, preferably in a technology company.
• Bachelor’s degree in Marketing, Communications, PR, or Business Administration.
• Proficiency in graphic design tools including PowerPoint, InDesign, and Photoshop.
• Strong writing skills with experience crafting compelling positioning and sales content.
• Analytical aptitude with a data-driven approach to decision-making.
• Must be authorized to work in the US; no sponsorship available.

Nice to have

• Experience with AI tools for predictive analysis and marketing strategy.
• Background in video security or SaaS product marketing.

Culture & Benefits

• Comprehensive medical, dental, and vision benefits starting on day 1.
• 401k plan with up to $5,000 annual company match.
• Paid maternity and paternity leave, plus generous vacation and sick time.
• Discounted company stock purchase program.
• Educational assistance program for degree and non-degree support.
• Casual work environment with a focus on collaborative, creative culture.