Marketing Manager (Fintech)

TL;DR

Marketing Manager (Fintech/SaaS): Support the execution and delivery of global marketing initiatives and B2B SaaS product launches with an accent on go-to-market (GTM) activities and customer engagement programs. Focus on coordinating cross-functional deliverables, translating technical product updates into customer-focused messaging, and driving project momentum across global markets.

Location: Sydney, Australia (Hybrid)

Company

hirify.global is a leading financial operations company providing businesses and accounting firms with real-time financial control and global money movement solutions.

What you will do

• Execute go-to-market activities for product launches, feature releases, and enhancements across global markets.
• Develop and maintain launch collateral including email campaigns, landing page copy, and customer communications.
• Drive integrated marketing initiatives to increase customer engagement, product adoption, and retention.
• Coordinate cross-functional deliverables between Product, Marketing Operations, and Creative teams.
• Monitor performance metrics and use data insights to optimize campaign effectiveness and delivery processes.

Requirements

• Must be based in Sydney, Australia.
• 5–8 years of marketing experience in B2B and/or B2C environments, ideally within SaaS, fintech, or technology.
• Proven experience executing product launches and integrated GTM campaigns across multiple channels.
• Strong project management skills with the ability to manage multiple concurrent projects in a fast-paced environment.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Culture & Benefits

• Hybrid work model promoting work-life balance and flexibility.
• Inclusive, diverse, and non-hierarchical corporate culture.
• Access to leadership training, secondments, and a large online learning library.
• "Make a Difference" program featuring annual volunteer days and matched giving.
• Comprehensive benefits including 16 weeks of gender-neutral carer parental leave and birthday leave.
• Employee-led "Good Vibes" committees organizing wellbeing activities and social events.