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Director of Growth & Demand Generation (AdTech)
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TL;DR
Director of Growth & Demand Generation (B2B AdTech): Building and optimizing multi-channel demand-generation campaigns and enterprise outbound systems for high-value software and consulting clients with an accent on data-driven targeting, deliverability, and conversion analytics. Focus on engineering scalable pipeline architecture, transforming technical success stories into persuasive content, and improving SQLs, CPA, pipeline velocity, and closed-won revenue.
Location: Fully remote from anywhere
Company
is an AdTech startup and React.js and Next.js development company building web and AI products for clients in Fintech, Healthcare, AI, and Enterprise B2B SaaS and Cloud Infrastructure.
What you will do
- Design, execute, and optimize multi-channel demand-generation campaigns targeting high-value clients across multiple industries.
- Build and scale enterprise outbound messaging channels using identity-enrichment and contact-intelligence platforms.
- Improve inbox deliverability, campaign conversion rates, pipeline velocity, and revenue performance through rigorous data analysis.
- Collaborate with technical delivery teams and project managers to create technical case studies, white papers, and data-backed pitches.
- Own Sales Qualified Leads, Cost Per Acquisition, pipeline velocity, and total closed-won pipeline value.
Requirements
- 4+ years of B2B marketing experience in custom software development agencies or high-end IT consulting firms.
- Demonstrated success contributing to high-value, six- or seven-figure enterprise service retainers.
- Strong skills in statistical campaign testing, deliverability metrics, conversion analytics, and revenue optimization.
- Ability to write sophisticated, high-conversion outbound copy.
- Self-starter capable of owning strategy, campaign execution, copywriting, and funnel analysis independently.
Culture & Benefits
- Full ownership of the company’s growth architecture.
- Direct collaboration with Strategy, project managers, and the CEO.
- Fully remote work from anywhere.
- Flexible working hours.
Hiring process
- Applications must be submitted through the application link; LinkedIn direct messages and email applications are not reviewed.
- Direct applicants only; staffing agencies and third-party recruiters are not accepted.
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