Growth Product Manager (SEO/ASO)

TL;DR

Growth Product Manager (SEO/ASO): Managing organic user acquisition and the onboarding funnel to increase discoverability and conversion for creators and readers with an accent on SEO, ASO, and AEO. Focus on optimizing app store listings, designing onboarding experiments, and protecting domain authority to accelerate the growth flywheel.

Location: Hybrid in San Francisco (HQ)

Salary: $190,000–$230,000

Company

hirify.global is a publishing platform empowering independent writers and creators to make a living through subscriptions.

What you will do

• Optimize App Store and Google Play listings and bespoke landing pages.
• Run conversion experiments for app installs using copy, screenshots, and video tests.
• Collaborate with Growth Marketing on paid-to-organic handoffs.
• Manage attribution infrastructure and instrument funnel events for organic acquisition.
• Iterate on the new user onboarding and activation experience.
• Develop and execute the SEO strategy to grow domain authority and reach.

Requirements

• 5-8 years of Product Management experience.
• Technical SEO fluency (rendering, crawlability, Core Web Vitals).
• Hands-on ASO experience across iOS and Android.
• Experience with Answer Engine Optimization (AEO) and AI-powered search.
• Strong analytical skills for A/B testing and metric definition.
• Must be based in or able to work hybrid in San Francisco.

Culture & Benefits

• Market-competitive salary and equity for all full-time roles.
• Exceptional benefits package.
• Opportunity to work at the center of a cultural phenomenon in the creator economy.
• High-agency environment with direct impact on growth.