Digital Marketing Coordinator

TL;DR

Digital Marketing Coordinator (Digital Marketing): Driving demand through SEO, PPC, and content marketing with an accent on LLM integration and social media strategy. Focus on executing data-driven campaigns, optimizing website visibility, and managing lead nurturing via HubSpot CRM.

Location: Must be based in the USA (Lincolnshire, IL) with indefinite work authorization

Salary: $65,000 - $80,000 yearly

Company

hirify.global is a global leader in drive and control technologies, providing high-performance hydraulic solutions for mobile and industrial equipment markets.

What you will do

• Execute social media strategies and create engaging content for platforms including LinkedIn, YouTube, and Facebook.
• Manage email marketing campaigns, including list segmentation and A/B testing for newsletters and automated sequences.
• Perform keyword research and optimize on-page SEO elements to increase website visibility and organic traffic.
• Collaborate with content teams to integrate Large Language Models (LLMs) and AI tools for efficient content drafting and optimization.
• Monitor and report on campaign performance using Google Analytics and Search Console to provide data-driven recommendations.
• Contribute to the development of buyer personas, customer journeys, and overall digital marketing KPIs.

Requirements

• Bachelor's degree in Digital Marketing, Marketing, or Liberal Arts.
• Indefinite U.S. work authorization required; future sponsorship is unavailable.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint).
• Data-driven mindset with the ability to measure and communicate the impact of marketing activities.
• Strong organizational and communication skills with a partnership-oriented approach.

Nice to have

• Master's degree in Marketing or an MBA.

Culture & Benefits

• Fast-paced and challenging work environment with opportunities for professional growth.
• Opportunity to work within a global organization with presence in over 80 countries.
• Commitment to equal opportunity employment.