Director, Strategy & Activation (Marketing)

TL;DR

Director, Strategy & Activation (Digital Marketing): Leading senior client partnerships and integrated media strategies with an accent on performance media activation across Search, Social, and Programmatic channels. Focus on driving measurable business outcomes, scaling client accounts, and mentoring high-performing teams.

Location: New York

Salary: $140,000 - $160,000 base + bonus

Company

hirify.global is an engineered marketing agency specializing in data-driven CRM and paid digital media.

What you will do

• Serve as the senior business lead for key client accounts, owning overall account health and performance outcomes.
• Develop integrated cross-channel media strategies spanning Paid Search, Paid Social, Programmatic, and Online Video.
• Cultivate executive-level relationships, acting as a trusted strategic advisor to senior client stakeholders.
• Oversee strategic direction across campaign planning, budget allocation, measurement, and reporting.
• Manage and develop a team of Associate Directors, Managers, and Analysts through coaching and mentorship.
• Identify growth opportunities through proactive strategic recommendations and innovation.

Requirements

• 8–10+ years of experience in digital media strategy, cross-channel planning, and performance marketing.
• Proven track record of leading large-scale integrated digital marketing programs.
• Experience managing senior client relationships at the executive level.
• Deep familiarity with platforms such as Google Ads, SA360, Meta Ads Manager, TikTok Ads, DV360, or The Trade Desk.
• Experience leading and developing high-performing teams, including other people managers.
• Must be based in New York.

Culture & Benefits

• Comprehensive Healthcare, Dental, and Vision insurance.
• Unlimited PTO and 401k contributions.
• Monthly stipends for Wellness ($75), Mobile Phone ($100), and Internet ($50).
• Annual learning ($500) and tuition ($2,000) stipends.
• Parental Leave (16 weeks primary / 6 weeks secondary caregiver).
• Annual "Work From Anywhere" perk for 4 weeks per year.