Senior Manager of Content Marketing (Healthtech)

TL;DR

Senior Manager of Content Marketing (Healthtech): Leading the development and activation of a modern content engine that unifies brand and demand generation for real-time care intelligence solutions with an accent on translating complex healthcare challenges into compelling value for executive buyers. Focus on building a scalable "create once, activate everywhere" model, integrating AI-powered workflows, and driving measurable pipeline growth.

Location: Remote (Must be based in the United States)

Company

hirify.global is a leader in Real-Time Care Intelligence solutions aimed at improving outcomes for physical and behavioral health challenges.

What you will do

• Define and lead a content strategy integrating brand generation (thought leadership) with demand generation (pipeline and revenue).
• Create outcomes-driven content including research reports, case studies, ROI assets, and sales collateral.
• Build and implement a scalable "create once, activate everywhere" model for content repurposing.
• Utilize and integrate AI-powered tools to accelerate production and optimize content workflows.
• Serve as the primary content point of contact for the PR agency to shape thought leadership narratives.
• Use data and insights to continuously refine the content strategy and improve ROI.

Requirements

• 8–12 years of experience in content marketing with a focus on B2B healthcare, health tech, or public sector markets.
• Proven track record of leading strategies that drive measurable outcomes in both brand and demand generation.
• Working knowledge of AI content generation tools and their application in marketing workflows.
• Background in high-growth SaaS or health tech companies.
• Ability to work effectively in a remote-first environment based in the US.
• Ability to travel periodically for work.

Nice to have

• Experience in care coordination, behavioral health, or interoperability solutions.
• Familiarity with healthcare policy, Medicaid/Medicare, or state-level public health initiatives.
• Light design capabilities using tools such as Canva or PowerPoint.

Culture & Benefits

• Competitive compensation package including health, dental, and vision benefits.
• High degree of autonomy within an enthusiastically supportive team.
• Opportunity to work on strategic priorities with world-class investors and advisors.
• Inclusive work environment focused on belonging and leveraging unique perspectives.