Senior Manager/Director, Content Marketing (EdTech)

TL;DR

Senior Manager/Director, Content Marketing (EdTech): Leading the strategy and execution of a comprehensive content ecosystem to strengthen brand authority and drive demand generation with an accent on multi-channel storytelling across social, webinars, and web. Focus on aligning content with business priorities, managing cross-functional partnerships, and optimizing performance across the customer journey in a complex B2B environment.

Location: Must be based in the United States

Company

hirify.global is a leading provider of innovative curriculum, assessment, and professional development resources dedicated to supporting early childhood educators and families.

What you will do

• Lead the end-to-end content marketing strategy across social media, webinars, virtual summits, video, and web assets.
• Manage a clear content roadmap aligned with business priorities, audience needs, and campaign objectives.
• Partner with Product Marketing, Sales, and Education teams to ensure content reflects deep industry expertise and customer needs.
• Oversee the editorial calendar and content planning process to maintain a consistent brand voice.
• Use performance insights and data to continuously improve content quality, discoverability, and conversion impact.
• Lead and develop content team members while managing external agencies and production partners.

Requirements

• 8–10+ years of experience in content marketing, digital content, or integrated marketing.
• Proven track record in complex B2B environments with multi-stakeholder audiences.
• Strong experience leading multi-channel content strategy including webinars, video, and web content.
• Ability to translate complex ideas into clear, relevant, and engaging narratives.
• Strong project management and vendor management skills.
• Must be authorized to work in the United States.

Nice to have

• Experience in the education sector or EdTech market.
• Familiarity with public school, Head Start, and private child care audiences.

Culture & Benefits

• Competitive compensation package with 401k employer match.
• Comprehensive health and wellness insurance benefits.
• Unlimited paid time off including paid holidays and Winter Break.
• Paid parental leave and tuition assistance.
• Flexible work environment with best-in-class technology equipment.
• Opportunities for professional development and career growth.