Senior Product Marketing Manager (SaaS)

TL;DR

Senior Product Marketing Manager (SaaS): Shaping the market understanding and adoption of the hirify.global platform with an accent on GTM strategy, positioning, and messaging. Focus on driving product activation and adoption through cross-functional collaboration with EPD and sales teams.

Location: Americas Remote

Salary: $135k–$176k USD

Company

hirify.global is a platform that enables over 8,000 companies to send automated, behavioral-based communications across email, push, in-app messages, and SMS.

What you will do

• Own the go-to-market strategy for assigned product areas, including positioning, messaging, and launch execution.
• Partner with EPD squads to shape feature narratives and ensure launches land with real market impact.
• Drive product adoption and activation, connecting PMM work directly to business metrics.
• Manage competitive intelligence for your domain, synthesizing insights into actionable positioning.
• Collaborate with demand gen, growth, and sales enablement to connect the product story to pipeline and revenue.
• Develop deep customer and product expertise to become the primary subject matter expert.

Requirements

• 5+ years of product marketing experience in B2B SaaS.
• Experience in marketing technology, messaging, or a proven track record of quickly mastering new complex domains.
• Strong storytelling skills across written, verbal, and visual formats.
• Experience working embedded with product teams in early-to-mid stage high-growth companies.
• Demonstrated ability to tie PMM work to business outcomes such as adoption, activation, and retention.
• Daily habit of utilizing AI tools in your professional workflow.

Culture & Benefits

• 100% coverage of medical, dental, vision, and mental health insurance premiums for you and your family.
• 16 weeks of paid parental leave and unlimited PTO.
• Stipends for remote work and wellness.
• Dedicated professional development budget.
• Transparent compensation and inclusive team culture.

Hiring process

• 30-minute Zoom call with a Recruiter.
• 45-minute Zoom call with the Hiring Manager.
• 30-minute Zoom call with a Cross Functional Partner.
• 45-minute Zoom Case Presentation & Review with team members.