Senior Relationship Marketing Manager (EMEA)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Relationship Marketing Manager (EMEA): Leading and executing Account-Based Marketing (ABM) initiatives across the EMEA territory with an accent on end-to-end management of both 1:1 and 1:Few ABM plans. Focus on aligning sales priorities with marketing objectives to drive pipeline velocity.
Location: EMEA
Company
EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere.
What you will do
- Formulate and deliver the EMEA relationship marketing strategy for top accounts via 1:1 and 1:Few ABM, leveraging historical performance data alongside innovative pilot programs.
- Develop strategic, integrated quarterly campaigns that align with sales account plans and drive incremental pipeline growth.
- Drive end-to-end management of account-based marketing plans and oversee the execution of all designated activities.
- Generate and execute curated campaigns and fresh ideas to drive dedicated, deep engagement in a 1:Few setting within EMEA’s top accounts.
- Manage relationship marketing spend, ensuring all activities are delivered on time and within budget.
- Build strong relationships with sales and marketing counterparts internally, as well as stakeholders within focus accounts.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field.
- 5–10 years of marketing experience with a proven track record in Full-Funnel ABM within B2B technology.
- Direct experience working within SaaS or software companies is required.
- Exceptional organizational skills with the ability to simultaneously orchestrate multi-channel campaigns (1:1, 1:Few, and 1:Many).
- Fluent in English: with the ability to craft personalized, high-value content tailored to diverse buyer personas.
- Willingness to travel up to 25% to drive field marketing initiatives and high-touch executive events.
Nice to have
- Hands-on experience with marketing automation and Intent Data platforms.
- Experience with Workfront, Swoogo, or similar tools for project and event orchestration is a plus.
Culture & Benefits
- Access to CuraLinc to aid employees in health and wellness tips and practices.
- Wellness Fridays extending to December 2026.
- Committed to creating an inclusive environment for all employees.
- Built on a commitment to trust and respect each other and to embrace an array of people and ideas.
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