MarCom Manager (Wellness)

MarCom Manager | US Market Launch

An international wellness company with presence in 60+ countries is expanding into the U.S. market and is looking for an experienced MarCom Manager to lead integrated marketing communications and brand visibility initiatives.

Key Responsibilities:
• Develop and execute the brand communication strategy for the U.S. market
• Manage all internal and external communications, ensuring consistent tone of voice and timely delivery of key company messages
• Prepare communication plans for product launches, campaigns, and strategic projects
• Plan and oversee PR and advertising activities across print and digital media
• Build relationships with media, influencers, ambassadors, experts, and opinion leaders
• Organize and manage online/offline events, sponsorships, collaborations, and partnerships
• Lead social media communications across Facebook, Instagram, and TikTok
• Support brand reputation and executive visibility initiatives
• Drive 360° communication for products, business initiatives, and leadership positioning
• Monitor market trends, competitors, and new business opportunities using a multichannel approach

Ideal Candidate:
• Strong background in marketing communications, PR, integrated marketing, or brand management
• Experience in wellness, beauty, FMCG, lifestyle, or health-related industries is a plus
• Strong understanding of the U.S. media and influencer landscape
• Entrepreneurial mindset with excellent communication and relationship-building skills
• Russian language is a plus

📍Location: USA (remote/hybrid depending on candidate location)

✉ Please send recommendations, CVs, or expressions of interest to: Показать контакты

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