Go-to-Market Systems & CRM Manager (HubSpot)

TL;DR

Go-to-Market Systems & CRM Manager (HubSpot): Managing and optimizing the HubSpot ecosystem for sales and marketing functions with an accent on workflow automation, lead routing, and CRM data hygiene. Focus on building scalable lead generation infrastructure, optimizing conversion funnels, and executing GTM initiatives across cross-functional teams.

Location: Must be based in Shenzhen, Guangdong, China

Company

hirify.global is a US-based DTC tech retail startup leveraging AI and analytics to provide high-quality essentials through a sustainable direct-to-consumer model.

What you will do

• Own and administer HubSpot for sales and marketing, including onboarding and training new team members.
• Design and optimize workflows, automations, lead routing, lifecycle stages, and CRM reporting.
• Build and launch campaign landing pages, iterating on messaging, CTAs, and lead flows.
• Manage marketing attribution, conversion tracking, pixels, and CRM analytics to ensure pipeline accuracy.
• Partner with sales, marketing, and engineering teams to rapidly execute GTM initiatives and build scrappy growth solutions.
• Identify operational gaps in the funnel and implement scalable fixes to improve conversion rates.

Requirements

• 4+ years of experience in HubSpot, RevOps, GTM Systems, CRM Administration, or Marketing Operations.
• Deep hands-on expertise with HubSpot workflows, automations, landing pages, and integrations.
• Strong understanding of lead generation, marketing attribution, and funnel conversion.
• Ability to operate effectively in ambiguous, high-growth startup environments.
• Strong communication skills and experience working cross-functionally.
• Based in Shenzhen, China.

Nice to have

• Background in design.
• Experience supporting B2B sales, logistics, or e-commerce companies.

Culture & Benefits

• Opportunity to work in a hyper-growth environment (100%+ YoY growth).
• Mission-driven culture focused on sustainability, quality, and radical price transparency.
• Collaborative environment for builders and innovators challenging the retail status quo.
• Strong investor backing with over USD 500 million in funding.