Omnichannel Marketer (Healthcare)

TL;DR

Omnichannel Marketer (Healthcare): Designing and executing online and offline marketing strategies for Dental Solutions in China with an accent on customer experience improvement and digital platform optimization. Focus on integrating AI tools for content creation and analytics to enhance marketing ROI and brand awareness.

Location: Shanghai, China (Hybrid Eligible)

Company

hirify.global is a healthcare company focused on creating breakthrough solutions through the intersection of health, material, and data science.

What you will do

• Own the omnichannel marketing strategy and execution of marketing assets in China to enhance customer experience.
• Manage E2E online and offline programs, including content creation for WeChat and other digital platforms.
• Develop and execute integrated marketing campaigns in sync with the portfolio marketing team.
• Conduct external analysis on trends, value chains, and competitive intelligence to support commercial strategy.
• Implement AI technologies for content creation, customer insight analysis, and ROI optimization.
• Collaborate with global MarTech COE and sales leaders to continuously improve the digital customer experience.

Requirements

• Proven experience in digital marketing within a China-based commercial organization.
• Expertise in driving digital activation and promotional marketing in collaboration with product managers.
• Ability to localize global portfolio strategies into tactics specifically adapted for the China market.
• Proficiency in using AI tools for marketing scenarios (content, analytics, segmentation).
• Strong communication skills for collaborating with internal sales teams and external channel partners.
• Must be based in Shanghai, China

Culture & Benefits

• Competitive pay and benefits based on regular industry benchmarking.
• Collaborative environment working with global experts in healthcare innovation.
• Culture guided by empathy, insight, and clinical intelligence.
• Commitment to the highest standards of integrity and professionalism in recruitment and operations.