Senior Designer (Brand Design)

TL;DR

Senior Designer (Brand Design): Shaping and scaling Snapchat's visual identity across key marketing and brand touchpoints with an accent on brand systems, art direction, and high-impact visuals. Focus on evolving the brand design system, leading end-to-end high-priority campaigns, and mentoring junior designers.

Location: Must work in an office 4+ days per week in Chicago, Los Angeles, New York, Palo Alto, San Francisco, or Seattle

Salary: $133,000–$235,000 annually (depending on location zone)

Company

A technology company empowering people to express themselves and communicate through Snapchat, Lens Studio, and Spectacles.

What you will do

• Evolve and maintain Snapchat's brand design system, including typography, color, layout, and component libraries.
• Lead art direction for high-priority projects such as B2B narratives, vertical GTMs, and tentpole events.
• Translate strategic briefs into visual concepts and present recommendations with clear rationale to senior stakeholders.
• Design and scale reusable toolkits, including presentation systems, iconography, and illustration styles.
• Mentor junior designers to up-level their craft, systems thinking, and presentation skills.

Requirements

• 8+ years of experience in brand, communication, or visual design, ideally with global consumer or tech brands.
• Portfolio demonstrating brand identity and systems work across multi-channel applications (web, OOH, events, social).
• Expertise in layout, typography, hierarchy, and information design for narrative-heavy work.
• Fluency in Figma, Adobe Creative Cloud, and integrating AI into design workflows.
• Must be based in or be able to work from one of the specified US offices 4+ days per week.

Nice to have

• Experience working with challenger brands or brands with strong distinctive visual equities.
• Experience designing for B2B narratives or thought leadership.
• Familiarity with motion design or motion systems.
• Experience collaborating with environmental or experiential design teams.

Culture & Benefits

• "Default Together" approach emphasizing in-person collaboration.
• Comprehensive medical coverage and emotional/mental health support programs.
• Paid parental leave.
• Compensation packages including equity in the form of RSUs.