Content Marketing Manager (Narrative & Comms)

TL;DR

Content Marketing Manager (Narrative & Comms): Shaping the company's point of view on the app ecosystem and owning the external brand voice with an accent on industry commentary and strategic distribution. Focus on turning ecosystem developments into sharp, opinionated narratives and amplifying major product launches.

Location: Remote (APAC or EMEA)

Salary: $155,000 + Equity

Company

hirify.global is a monetization platform for mobile apps that helps developers build and scale in-app subscriptions.

What you will do

• Produce original industry commentary on app ecosystem policy changes, platform moves, and monetization shifts.
• Own external communications for company milestones, announcements, and executive thought leadership pieces.
• Develop and write opinionated, POV-driven social content to build brand authority.
• Ensure voice and narrative consistency across all published materials to avoid generic B2B marketing.
• Collaborate with product marketing and leadership to amplify product launches and research reports beyond the launch blog.

Requirements

• 7+ years of experience in content marketing, brand communications, or editorial roles.
• Exceptional writing skills with a portfolio demonstrating range and a distinct voice.
• Deep interest or experience in the app ecosystem, developer tools, or a related B2B tech space.
• Strong narrative mindset with experience in content distribution and amplification.
• Ability to interpret data and research findings to create compelling narratives.
• Must be based in the APAC or EMEA regions.

Nice to have

• Experience owning the brand narrative at a B2B or developer-focused company.
• Background in PR or brand marketing with a focus on earned attention.
• Experience building a social presence known for a specific point of view.
• Ability to write for technical audiences (developers, PMs, founders) without losing clarity.

Culture & Benefits

• Competitive equity in a fast-growing Series C startup.
• Fully remote and flexible work environment.
• 4-5 weeks of suggested annual time off for recharge.
• $2,000 USD workspace setup budget and $1,000 USD annual continuous learning stipend.