Senior Content Marketing Strategist (B2B SaaS)

TL;DR

Senior Content Marketing Strategist (B2B SaaS): Designing and executing a comprehensive content strategy to build brand authority and accelerate pipeline for WordPress VIP with an accent on original research, SEO, and AI-driven discovery. Focus on building AI agents to automate volume work, producing proprietary research reports, and optimizing visibility across traditional search and LLMs.

Location: Must be based in North America

Salary: $130,000 – $180,000 USD

Company

hirify.global is the company behind WordPress.com, WooCommerce, and Tumblr, focused on democratizing publishing, commerce, and messaging.

What you will do

• Develop and manage an editorial calendar aligned with business priorities and the buyer journey.
• Produce quarterly original research reports based on proprietary data to establish category leadership and brand authority.
• Lead SEO and AIO (AI Optimization) strategies to increase visibility in traditional search engines and LLMs like ChatGPT, Claude, and Perplexity.
• Define and maintain brand voice and editorial standards across all content assets.
• Measure content performance and pipeline contribution using GA4, Salesforce, and other analytics tools.
• Manage a network of contractor partners and AI agents to scale content production and delivery.

Requirements

• 8+ years of experience in B2B SaaS content marketing, specifically enterprise technology.
• Must be based in North America.
• Proven track record of shipping high-impact original research reports.
• Hands-on AI fluency: ability to build and implement AI agents and workflows is a must.
• Experience marketing to C-level executives (CMO, CTO, CIO).
• Proficiency with GA4, Looker Studio, SEMRush, Ahrefs, Salesforce, and HubSpot.

Nice to have

• Experience in B2B marketing for fintech, manufacturing, or public sector industries.

Culture & Benefits

• Fully-remote work environment.
• Open vacation policy.
• Competitive global salary paid in local currency.
• Opportunity to work in a distributed company with a strong open-source philosophy.