Senior Marketing Manager AIO Strategist

TL;DR

Senior Marketing Manager AIO Strategist: Building and running hirify.global's AIO program end to end with an accent on defining the AIO operating model, visibility and citation measurement, and content engineering for AI surfaces. Focus on competitive AI visibility intelligence, cross-functional partnership, and education and thought leadership.

Location: United States / Canada. Applicants must have legal authorization to work in the jurisdiction where the position is posted, without requiring employer sponsorship.

Salary: In the United States, the base salary for this role ranges from $128,000 to $213,000. In Canada, the base salary for this role ranges from $125,000 to $209,000.

Company

hirify.global is a cybersecurity leader defending 600,000 organizations globally with an AI-driven platform and expert-led services.

What you will do

• Define hirify.global's AIO operating model, including measurement, citation earning, investment, and interlocking with SEO, content, PR, analyst relations, and product marketing.
• Stand up the visibility tracking system for AI surfaces like ChatGPT, Perplexity, Copilot, Gemini, Claude, and Google AI Overviews.
• Partner with Content, Product Marketing, and Web to engineer hirify.global content for retrievability, extractability, and citability by LLMs.
• Work with PR, Analyst Relations, Social Media, and Customer Marketing to build a coordinated citation-seeding program.
• Run continuous monitoring against competitors across AI surfaces, identifying areas for improvement and structural opportunities.
• Partner across Strategic GTM, Growth Marketing, Regional Marketing, and hirify.global Senior Management Team to drive strategy.
• Educate hirify.global on AIO, build internal playbooks, and represent hirify.global externally as the company's AIO voice.

Requirements

• 3–5 years of hands-on, AI-first experience in GEO, AEO, LLMO, AI search strategy, prompt engineering, RAG content architecture, or applied AI in a marketing/search context.
• Practical understanding of LLM behavior, including RAG, embeddings, context limits, citations, hallucinations, and the distinctions between training, fine-tuning, and grounding.
• Strong technical SEO foundation, including structured data (JSON‑LD), crawlability and indexability, site architecture, Core Web Vitals, internal linking, log analysis, robots.txt/sitemaps, and Search Console.
• Experience with AI citation tracking tools.
• Hands-on prompt engineering experience across major LLMs.
• Strong analytical skills, including GA4, Search Console, KPI design, and separating visibility signals from pipeline impact.
• B2B experience, ideally in B2B SaaS, technology, or cybersecurity, with familiarity with complex, multi‑stakeholder buying journeys.
• Applicants must have legal authorization to work in the jurisdiction where the position is posted, without requiring employer sponsorship.

Nice to have

• Experience in cybersecurity or highly technical buyer markets.
• Familiarity with channel, MSP, or MSSP go‑to‑market models.
• Experience building a new function or program from scratch.
• Proven cross‑functional influence without direct authority.
• Public thought leadership in AI search, GEO, AEO, or LLMO.
• Experience with enterprise, headless, or composable CMS platforms.
• Working knowledge of agent-based AI workflows and AI agent content consumption.

Culture & Benefits

• hirify.global operates a remote-first working model.
• Employee-led diversity and inclusion networks.
• Annual charity and fundraising initiatives and volunteer days.
• Global employee sustainability initiatives.
• Global fitness and trivia competitions.
• Monthly wellbeing webinars and training.