Manager, Channel Strategy (Kids & Family)

TL;DR

Manager, Channel Strategy (Kids & Family): Managing and overseeing a portfolio of global and multi-language kids and family YouTube channels partnered in hirify.global’s YouTube multi-channel network with an accent on programming, optimization, channel analysis, and monthly reporting. Focus on executing strategic post-launch channel initiatives to drive maximum reach, user retention, revenue, and overall client satisfaction.

Location: Must be based in New York, NY

Salary: $70,000 - $85,000 USD

Company

hirify.global is a leading global music distributor and Artist & Label services company operating in 50+ markets worldwide.

What you will do

• Manage and oversee a portfolio of global and multi-language kids and family YouTube channels.
• Deliver ongoing channel support, including programming, optimization, channel analysis, and content strategy.
• Track, analyze, and report on channel and children’s category performance.
• Provide support for MCN clients and internal teams to ensure video-related issues are resolved quickly and effectively.
• Build and maintain relationships with the YouTube Kids programming and partnerships teams.
• Collaborate with the Magic Star team to leverage YouTube for key music release campaigns.

Requirements

• 3+ years' experience managing, programming and optimizing Made for Kids-designated YouTube channels.
• In-depth understanding of rapidly evolving digital landscape with a specific focus on kids and family content.
• Excellent software skills and proficiency in YouTube CMS, Microsoft, Google, and Apple applications.
• Familiar with Photoshop, Final Cut Pro, Premiere, Illustrator, After Effects, Streamlabs, OBS and basic film/image editing.
• Strong passion for and deep knowledge of children’s entertainment content.
• Fluency in Spanish is highly preferred.

Culture & Benefits

• Join an inclusive, collaborative and global community.
• Modern office environment designed to foster productivity, creativity, and teamwork.
• Attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching.
• Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources.
• Investment in your professional growth and development.
• Time off for a winter recess.