Copywriter (Automotive)

TL;DR

Copywriter (Automotive): Creating in-depth, high-quality long-form content for automotive brands and digital platforms with an accent on translating complex automotive technologies into engaging narratives. Focus on strategic storytelling, SEO optimization, and synthesizing technical research into authoritative editorial content.

Location: Remote (World)

Salary: €28,000–€52,000 per year

Company

Specialized IT consulting partner with 18 years of experience helping clients make informed decisions in a fast-moving market.

What you will do

• Create high-quality long-form content including articles, product pages, guides, and whitepapers for automotive brands.
• Translate complex technical automotive concepts into clear, conversion-focused narratives.
• Optimize digital content for discoverability and performance using SEO best practices.
• Conduct deep research to synthesize technical information and market insights into authoritative content.
• Collaborate with UX/UI, marketing, and product teams to deliver integrated, user-centric content.
• Ensure brand voice consistency through rigorous editing and proofreading across all outputs.

Requirements

• Senior-level experience in long-form copywriting specifically for automotive brands.
• Deep knowledge of the automotive industry, including EVs, connectivity, and mobility trends.
• Proven track record of creating strategic storytelling and high-performing digital content.
• Strong skills in technical research and synthesis of user data.
• Ability to manage multiple content streams and stakeholder expectations.
• Expertise in SEO and digital content performance optimization.

Culture & Benefits

• Training annual budget for professional growth.
• Referral bonus program.
• Team-oriented culture within a dynamically growing international company.
• Opportunity to work on challenging projects and learn new skills.