PR & Content Marketing Specialist (Software)

TL;DR

PR & Content Marketing Specialist (Software): Developing the brand narrative and accelerating inbound growth for a B2B tech firm with an accent on high-conversion narratives and media relations. Focus on crafting thought leadership content, optimizing SEO, and securing high-tier earned media to build market authority.

Location: 100% Remote (Global) or Hybrid (Global Offices)

Company

American software development and technology advisory firm providing custom product development and staff augmentation services to enterprise clients.

What you will do

• Execute the overarching brand and content strategy across all major digital channels.
• Create high-impact client-facing collateral, proposals, and brochures to capture high-value leads.
• Manage media relations by building connections with journalists, tech bloggers, and industry influencers.
• Author deep-dive white papers, op-eds, and narrative-driven infographics on technology trends.
• Develop high-engagement social media content to amplify brand voice and spark conversation.
• Implement SEO best practices and analyze performance metrics (CTR, conversions) to optimize ROI.

Requirements

• 5+ years of experience in PR, content marketing, or journalism.
• Flawless English prose with the ability to write both authoritative and conversational copy.
• Proven success in full-funnel content creation across emails, blogs, and digital campaigns.
• Strong grasp of SEO, search intent, and keyword integration.
• Experience in B2B tech marketing is highly preferred.
• Ability to manage multiple high-priority campaigns in a fast-paced environment.

Culture & Benefits

• Complete flexibility: work from home 100% of the time or use global offices.
• Generous vacation schedule.
• Company-provided brand new laptop.
• Supportive, non-competitive team environment with upbeat colleagues.