Marketing Manager (Healthtech)

TL;DR

Marketing Manager (Healthtech): Planning and executing cross-channel marketing initiatives for D2C telemedicine brands with an accent on lifecycle marketing, paid media creative production, and educational content. Focus on managing end-to-end campaign lifecycles, coordinating external partners, and driving customer engagement and retention in a fast-paced environment.

Location: Must be based in Canada or the United States

Company

hirify.global builds and scales high-growth D2C telemedicine brands, focusing on the next generation of virtual healthcare experiences.

What you will do

• Plan and execute cross-channel marketing initiatives including email, SMS, and paid media.
• Manage marketing calendars, timelines, and documentation to ensure project accountability.
• Coordinate creative production for paid channels like Meta and Google, including brief development and testing.
• Develop and distribute educational content to support conversion and retention goals.
• Own social media planning, content calendars, and community engagement.
• Collaborate with leadership and external vendors to align marketing efforts with business priorities.

Requirements

• Must be based in Canada or the United States
• 5–7 years of hands-on marketing experience in early-stage or fast-moving environments.
• Proven ability to plan and execute campaigns end-to-end across multiple channels.
• Experience with performance marketing creative testing and iteration.
• Familiarity with email/SMS platforms and social media scheduling tools.
• Experience in health, wellness, or regulated consumer brands.

Culture & Benefits

• Fully remote work environment with flexible working hours.
• Opportunity to work with a diverse, global team.
• Casual and fun work environment.