Media Planning Internship (Marketing)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Media Planning Internship (Marketing): Supporting the planning and execution of media campaigns for major clients with an accent on market intelligence and audience insights. Focus on monitoring campaign performance, conducting data-driven analysis, and preparing strategic reports to optimize media investment.
Location: Hybrid in Milan, Italy (approximately 4 days a week in office)
Company
is an AI-driven media operating unit helping global brands deliver creative personalisation at scale through data and intelligence.
What you will do
- Support the planning phase by gathering market intelligence and researching audience insights
- Monitor campaign performance and identify opportunities for optimization
- Prepare quantitative and qualitative reports to interpret data trends
- Collaborate with Communication Planners to formulate data-driven recommendations for future strategies
Requirements
- Currently enrolled in a Bachelor's degree in Economics, Marketing, Communication, or Foreign Languages
- Excellent command of written and spoken English
- Fluency in Italian is required
- Must be located in or able to commute to Milan, Italy
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
- Data-driven mindset and genuine interest in media and advertising
Nice to have
- Knowledge of media research tools or ad-serving platforms
Culture & Benefits
- Hybrid work environment fostering creativity and connection
- Access to global WPP networks for professional growth
- Competitive medical, group retirement, vision, and dental insurance
- Significant paid time off and mental health awareness days
- Inclusive culture with employee resource groups and frequent in-office events
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