Offline Media Propositions Lead (Retail Media)

TL;DR

Offline Media Propositions Lead (Retail Media): Leading the end-to-end development of offline and in-store retail media propositions with an accent on commercial strategy, product lifecycle management, and cross-functional collaboration. Focus on building scalable media formats across digital screens and OOH environments to drive value for retailers and brands.

Location: Prague

Company

A global leader in Customer Data Science, partnering with major retailers and brands to deliver actionable insights and measurable value through advanced technology.

What you will do

• Lead the full lifecycle of offline media propositions from concept to commercial launch.
• Design scalable media offerings across in-store screens, digital displays, and OOH environments.
• Collaborate with sales, product, and insights teams to create cohesive retail media packages.
• Partner with retailer stakeholders to drive network development, execution, and optimization.
• Analyze campaign performance to refine propositions and identify new growth opportunities.
• Deliver training and enablement sessions to sales teams on offline media solutions.

Requirements

• Proven experience leading complex, cross-functional projects with measurable commercial impact.
• Strong background in media, retail media, OOH, or screen-based media networks.
• Demonstrated experience in developing new media products or formats.
• Excellent communication skills with the ability to influence senior stakeholders.
• Experience working with retailers, FMCG brands, or media agencies.
• Comfortable collaborating in an international environment.

Culture & Benefits

• Comprehensive rewards package typical of a leading technology company.
• Flexible working hours and personal flexibility.
• Investment in cutting-edge technology with a nimble, small-business feel.
• Strong commitment to diversity and inclusion through various employee networks.
• Supportive environment focused on work-life balance.