Creative Strategist (Marketing)

TL;DR

Creative Strategist (Marketing): Developing performance-driven creative and messaging frameworks for top DTC brands with an accent on digital channel optimization and full-funnel strategy. Focus on synthesizing consumer insights to build high-performing ad concepts and collaborating with media teams to drive conversion across social and display platforms.

Location: Must be based in one of the following states: AR, CA, CO, FL, GA, IL, MI, MO, NV, NJ, NY, NC, OR, PA, SC, TN, TX, VA, WA, or WI

Salary: $60,000 - $70,000

Company

hirify.global is a digital marketing agency that integrates media, creative, and analytics to drive meaningful growth for ambitious brands.

What you will do

• Develop performance-driven creative strategies for digital channels including FB, IG, TikTok, and YouTube.
• Partner with media teams to review creative performance and optimize strategies based on KPIs.
• Manage the launch pipeline and ensure deliverables meet brand guidelines and client expectations.
• Apply full-funnel thinking to improve click-through and conversion rates on ads and landing pages.
• Advise client teams on media best practices and emerging digital trends.
• Brief and project manage assignments for team members using Asana and Slack.

Requirements

• 4+ years of experience in direct response and social media creative strategy.
• Must be a resident of one of the specified US states (AR, CA, CO, FL, GA, IL, MI, MO, NV, NJ, NY, NC, OR, PA, SC, TN, TX, VA, WA, or WI).
• Proven track record of driving new concepts and pioneering approaches in a performance marketing agency.
• Strong grasp of digital culture and trends across major social platforms.
• Excellent communication skills with the ability to influence stakeholders.
• Entrepreneurial mindset with the ability to navigate a fast-paced environment.

Nice to have

• Background in creating UGC to enhance engagement.
• Fluency in Adobe Creative Suite or Figma.
• Proficiency in Asana and Google Sheets.

Culture & Benefits

• Comprehensive health benefits including Medical, Dental, and Vision.
• 401k with employer match and HSA contributions.
• Flexible vacation and PTO policy.
• Paid maternity and paternity leave.
• Remote/Flex day schedule with a laid-back office environment.